Missouri Sports Betting Ballot Measure Approved By Voters
Missouri voters approved legal mobile and retail sports betting, allowing regulated books to take bets next year.
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The sports betting wagering ballot measure gone by a slim bulk early Wednesday morning after more than 2.9 million votes were counted.
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Seven of the 8 states bordering Missouri permit mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis city locations with Missouri, respectively.
Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting this year.
" Missouri has some of the finest sports betting fans in the world and they revealed up huge for their preferred groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a declaration. "On behalf of all six of Missouri's professional sports betting franchises, we desire to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historical vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose valuable tax income to our neighboring states. Most importantly, the passage of Amendment 2 implies a new, devoted, permanent funding stream for Missouri classrooms."
Missouri sports betting next steps
Voter approval suggests approximately 14 mobile sportsbooks could begin accepting bets next year. It is unlikely all 14 offered licenses are utilized.
DraftKings and FanDuel financed nearly every dollar of the "yes" project and will unquestionably use to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses readily available without needing to partner with a Missouri brick-and-mortar casino or sports betting team (and pay an accompanying charge).
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Six licenses are readily available to each Missouri casino operator, respectively. Caesars, regardless of opposing the tally step, will likely use its license to release the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will likewise likely release their particular books.
The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains unclear if they will introduce mobile sportsbooks.
The staying six licenses are reserved for each of the major professional sports betting teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most popular advocates of the ballot measure.
Along with DraftKings, FanDuel and Caesars, Missouri bettors must expect other leading national brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market access.
tiers IF Missouri citizens approve sports betting:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Very most likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally procedure allows every Missouri gambling establishment to open retail sportsbooks on their respective residential or commercial properties. Most if not all 13 gambling establishments handled by the six casino operators are anticipated to open in-person sports betting choices such as wagering kiosks and potentially committed, full-service sportsbooks.
The six sports betting teams can likewise open in-person sportsbooks within or nearby to their respective home playing venues. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that enable in-stadium retail sportsbooks.
The language around the ballot measure requires the very first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, continually books' most profitable time of the sports betting calendar.
Missouri sports betting background
The successful Missouri sports betting project comes in spite of millions in financing opposing the measure from among the state's largest sports betting stakeholders.
Caesars spent countless dollars to defeat the measure. In most other states that tie online sports betting wagering with a state's brick-and-mortar casinos, an operator is granted a minimum of one license per managed property.
In that scenario in Missouri, Caesars would be afforded at least 3 possible licenses, one for each gambling establishment it manages. Instead, Caesars just has one. In states with the license-per-property design, business can either open additional in-house books or, more commonly, farm out the license to a competitor that pays an accompanying fee in exchange.
FanDuel and DraftKings, which have roughly two-thirds of U.S. across the country sports betting handle market share, could possibly have an upper hand on their rivals by making the set of untethered licenses. It remains to be seen which two books will make these slots, but the language around the tally procedure would seem to favor the two national market leaders.
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Polling previously in the year showed the "yes" vote with a minor lead. Support efforts were boosted by tens of millions invested by DraftKings and FanDuel.
A series of tv and radio ads focused on the earnings legal sportsbooks would create for Missouri public education. Opponents, moneyed largely by Caesars, argued the supporters' ads were deceptive and the 10s of millions of forecasted dollars raised would have a negligible impact in a state that currently invests billions on education every year.
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